Brand

Zulal

WineWorks, based in Armenia, was originally a wine consulting company. WineWorks now operates as a winery incubator, providing winemaking and viticulture services, as well as strategic viticulture and marketing management support. Vahe Keushguerian founded WineWorks in 2011 after working in the wine business in the US and Italy.

Origins of Zulal
Emergence of the vision
Zulal’s story began with an uncompromising independent spirit committed to experimentation and achieving excellence. Recognizing the long-lasting and timeless history of Armenian winemaking, Zulal produces wines that express the purest characteristics of Armenian indigenous grape varieties grown in Armenian soil.

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