...Zulal means pure in Armenian. These wines aim to express the purest characteristics of Armenian indigenous grape varieties. Among the highest elevation viticulture, extreme climate and volcanic soil give these wines their distinct character.



ZALAL by wineWorks

Based in Armenia, WineWorks was originally a wine consulting firm. WineWorks now operates as a winery incubator, offering winemaking and viticulture services as well as strategic winery and marketing management support. Vahe Keushguerian founded WineWorks in 2011 after working in wine business in US and Italy.

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Origins of Zulal

Genesis of the Vision

The story of Zulal began with an uncompromisingly independent spirit dedicated to experimentation and realizing excellence. Acknowledging the long-lived and timeless history of Armenian winemaking, Zulal crafts wines that express the purest characteristics of Armenian indigenous grape varieties grown in Armenian soil.


Online Tasting Zulal Wine


with Sona Shaboyan


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